Chances are you found this post while looking for information about Setupad.com after they emailed you (possibly more than once), and You might be trying to find out if you should choose them to improve your ad earnings. I have not used them, so I can’t offer you an experience with Setupad.com. But I can provide you with my reasons for not joining them.
Why am I interested in Setupad.com?
While working on another post about copyright, I hoped to find an example of repurposing someone’s work without permission. I wanted something comic-related because people often copy and paste without realizing it is better for the creator if you share their posts. In your social media feed, it’s generally Farside or Calvin and Hobbes. But I wanted something commercial, which is far worse than someone sharing it on their timeline. I thought that might be a time-consuming task. But I only had to look in the spam folder of my inbox to find an ad network called setupad.com trying to get me to sign up.
This was in my inbox from Setupad.com.

These are the first two panels from KC Green’s ‘On Fire,’ archived on his site, Gunshow. Annija added ‘SO MANY DEADLINES’ to the first panel and ‘ANNIJA CHECKING YOUR WEBSITE’ to the second panel. She has emailed me 12 times since 2022. I told the rep that I do not do business with copyright thieves, letting her know who the artist is.
Professionalism is not a word I would associate with Setupad.com
Her response only increased my interest in the company she represents:
Hi Benjamin,
Nice to e-meet you!It seems you may not be a fan of memes. Just to clarify, the use of memes is generally accepted and not considered stealing, as they’re widely shared across the internet. Also, this should be the work for someone who is the best at it, and I’m better in helping publishers to monetize their websites, FYI. 🙂 My intention was to catch your attention, and I’m glad it worked!
Could you please provide me with three good reasons why you’re choosing to receive less revenue, pay higher commissions, and stick with the most basic solution out there, such as AdSense?
– Annija Anna Geige of setupad.com – June 5, 2024
Looking at her emails, I can’t say I expected her to own up to misuse of someone’s copyright when they have subjects like these:
Adios amigos
Don’t leave me hanging
Just dropping by to say hi
Moonwalks out of silence
Don’t leave me hanging
AGENT : Blond, Annija Blond
Still not sure?
You snooze, you lose 🙁
Again, she had been spamming me. Like most, she assumed those comic panels she repurposed were a meme, unaware of the other four panels. While Green said it was open to interpretation, I think most people have the same interpretation. She puts herself in the place of a character who denies things are worsening. This feels like a foreshadowing of what would happen should I choose to do business with Setupad.com. I have seen many people post those two panels, and even businesses repurpose them for their own uses without crediting Green.
My response.
Annia,
It is a lot to assume we want to be paid less, but I will give you three reasons I will not work with you.
1. Misunderstanding Fair Use: Just because an image is widely shared online does not mean it falls under fair use, especially when used for commercial purposes. The comic you used is the work of K.C. Green, and using it without permission constitutes copyright theft. The comic’s original message, which is about denial in the face of disaster, has been taken out of context. For reference, you can read the full comic, “On Fire,” where these panels originate from here: Gunshow Comic – On Fire. – https://gunshowcomic.com/648
2. Personal Experience with Copyright Theft: As someone who has personally suffered from copyright theft, I understand its impact on creators. I cannot support partnering with anyone who engages in or condones unethical practices.
3. Inability to Admit Error: Your response did not acknowledge the possibility of a mistake or show an understanding of why this issue is significant. Admitting and correcting errors is crucial in any professional relationship.
Additionally, I thank you for adding to my content since I was working on an article for my new blog. It’s been a while since I last ran a blog, with my previous one being Hosting-Review-Exposed.com. The article you have helped make content for is about AI and how it is not the biggest threat to creators. Your emails and all other responses will be added to my section on copyright theft for this article.
So far, she has not contacted me again.
There are ‘reviews’ for Setupad.com, but not much for a company that has been around for 9 years.
Crazyegg.com lets you know they promote Setupad.com for the sweet, sweet affiliate commissions
Disclosure: Our content is reader-supported, which means we earn commissions from links on Crazy Egg. Commissions do not affect our editorial evaluations or opinions. –crazyegg.com
DigitalAdBlog.com lures you in for the clicks
DigitalAdBlog.com contains affiliate links to products and online services. We may receive a commission for purchases made through these links. Please always do your own research before purchasing any product or signing up for any service. – https://digitaladblog.com/affiliate-notice/
Shoutmeloud.com leaves out the disclosure to avoid fewer affiliate commissions
So why would these sites recommend Setupad.com?
Partner through the Setupad Referral Program and earn commissions every month. Join the program, share your unique link and make money. With each referred publisher, you can earn a 5% commission from their ad revenue for 12 months. This commission is paid from Setupad and will not affect publisher net results. – Setupad.com
Setupad.com’s clients have inconsistent and incoherent ad layouts.
Newcp.net (New Club Penguin) creates content for children as a target market. It must comply with COPPA, the Children’s Online Privacy Protection Rule. However, I do not see any ads on the site.
TV3.It is not even online.
Boardgamesonline.net is a site that probably should not have ads since it is trying to push traffic to its app on Google Play and Apple’s app store. However, ads dominate most of the screen, and what content was meant to send traffic to its app looks like an ad. It may have had more than 75000 – 100000 views per month before, but I am willing to bet they are bleeding traffic due to all the disruptive elements invading a visitor’s view, which is malpractice if this was Setupad.com’s doing.
Kyivpost.com needs an overhaul in design. Media and ads are sometimes Indistinguishable.
Ascii-code.com is another site that needs an update. Ads can dominate a visitor’s view.
Freecads.com has a large empty space at the top of the page; ads sometimes do not load, making it look like there is no content to view. But when ads appear, they dominate the top and bottom of the screen with a large empty space in between, which might make people interpret this site as spam. Clicking on one of the blueprint pages, I find a string of videos that are unrelated to the content but look like they might be part of it.
Motorsportmagazin.com (not misspelled), LA.LV, Bhdijaspora.net (wants you to view an ad before reading content), and Njuskalo.hr have disruptive elements that dominate the screen.
I could keep going, but it is clear that ad placement is not a strong point for Setupad.com. Nor do they understand how this can affect traffic. Facebook and Pinterest do not like it when a user clicks on a link only to leave that site a few seconds later because visitors do not like being bombarded by ads, so those sites will show less of your content. Quality is always a better option than quantity.
Should you choose Setupad.com to place ads on your site?
I would say no. Again, I have not used their services. But they spammed me, stole KC Green’s words to repurpose for their own gain, and enabled a fake review industry with a big payout for each referral. They listed clients that are not even active, listed clients that do not have ads, and last of all, most of the clients have bad placement and/or are oversaturated with ads. You might get a bigger payout to start out with, but you risk losing traffic. The choice, of course, is yours. Choose wisely.